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	<title>Comments on: Does site search have a tail?</title>
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	<link>http://www.sli-systems.com/blog/2006/03/does-site-search-have-a-tail.html</link>
	<description>A commentary on the search industry from a site search vendor's perspective.</description>
	<lastBuildDate>Mon, 30 Jan 2012 23:21:58 -0800</lastBuildDate>
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		<title>By: Matthew Roche</title>
		<link>http://www.sli-systems.com/blog/2006/03/does-site-search-have-a-tail.html/comment-page-1#comment-5</link>
		<dc:creator>Matthew Roche</dc:creator>
		<pubDate>Tue, 11 Jul 2006 22:54:22 +0000</pubDate>
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		<description>To answer your question, we at Offermatica coined the term &quot;Searchandising&quot; back in 2003 as we researched and tested ways of more productively matching search terms and merchandising to increase conversion rates.

As a sidenote, it does work.

Matthew Roche
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		<content:encoded><![CDATA[<p>To answer your question, we at Offermatica coined the term &#8220;Searchandising&#8221; back in 2003 as we researched and tested ways of more productively matching search terms and merchandising to increase conversion rates.</p>
<p>As a sidenote, it does work.</p>
<p>Matthew Roche</p>
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