For retailers, holiday season preparations are in full swing, making now the time to look back at what happened last year and what it taught us.
For retailers, holiday season preparations are in full swing, making now the time to look back at what happened last year and what it taught us.
Every year it seems like just as we start settling into the summer haze, holiday planning kicks into high gear! Since 31.5% of the $343 billion transacted online occurred in the fourth quarter last year (U.S Commerce Dept), smart retailers can’t afford to nap (for too long) in that beach chair. If those numbers don’t […]
As the biggest shopping week of the holiday season draws to an end, the numbers are in. Exceeding analyst forecasts across the board, e-commerce sales soared, increasing 15%-16% due to sharp spikes on both Black Friday – traditionally a brick-and-mortar event – and Cyber Monday. In fact, Cyber Monday 2015 set a record as the […]
This morning (when I was supposed to be sleeping, but wasn’t because of jet lag), Flipboard popped up an article about Google’s scale that mentioned Google serves 1.2 trillion searches per year. That’s a lot! In the last year, SLI served over 15 billion searches across our more than 1,000 customer sites, which is about […]
Like many, I wasn’t planning on a shopping spree this week, but now I feel it’s unavoidable. I started making a mental wish list as soon as I heard Amazon’s Prime Day described as “more deals than Black Friday.” Now with Walmart and others joining the frenzy, Wednesday will be a must-not-miss shopping day. Just […]
As 2014 holiday shopping statistics roll in, SLI Systems found some interesting trends among search query data for the 800+ e-commerce sites it serves. In addition to seeing a record-breaking Cyber Monday, we identified the weekend’s peak U.S. shopping times, discovered that 40% of weekend shopping was done from mobile devices, saw huge international growth […]
With the holidays upon us, e-commerce retailers are fine-tuning their sites in preparation for Black Friday. Here’s a quick checklist to help make your 2014 Holiday Season brighter by gauging your site’s readiness. I’ve included several tips and tools for testing that have worked well for me in the past. 1. Is your site up […]
Imagine getting your online storefront ready for holiday shoppers during the lucrative Black Friday and Cyber Monday shopping days and beyond, only to have the entire eCommerce experience shut down due to traffic surges or server problems. The last thing you want your eager buyers to encounter is an error message or a painfully slow […]
While we were impressed with Black Friday’s online sales, we were blown away by the revenues generated the following Monday. The biggest Cyber Monday on record saw exceptionally strong sales, with revenues topping $1.465 Billion – up 17 percent from last year and exceeding Black Friday sales. The weekend between the two big shopping days was […]
The numbers are in – and there were two major takeaways from this year’s Black Friday sales. First: eCommerce made a huge leap this year. Revenues for online sales exceeded one billion dollars for the first time on Friday alone. The second takeaway: mobile is red hot – 24 percent of all black Friday shoppers visited […]