Consider the Power of User-generated Content

User-generated content in the form of ratings and reviews can deliver powerful SEO benefits to your e-commerce site. Many e-commerce platforms, including Magento, now have built-in ratings and reviews. Other platforms offer extensions in their marketplaces to support user-generated content. Regarding the importance of user-generated content, Search Engine Journal offers the article, Why Should UGC […]

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Boost Views and Repeat Visits with High-Engagement Content – Part 1

The online shopping experience is more helpful for consumers than ever before. That’s because for any retailer, the question now isn’t whether they’re online, but how easy it is for customers to find what they want and make an informed decision. We’re continuing to see growth of video and other high engagement content such as […]

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