Dilbert.com, Popular Comic Strip Website, Chooses Learning Search from SLI Systems
Fans of Dilbert Can Search by Favorite Characters or Topics to Find, Share and License Strips
SAN JOSE, CA – August 2, 2010 – Dilbert.com, the website for Scott Adams’ collection of satirical comic strips about life in the workplace, now makes it easy for fans to find, save and license comic strips using Learning Search for Publishers from SLI Systems. With Learning Search for Publishers, Dilbert.com site visitors can enter specific keywords – such as “cubicle”, “Catbert” or “human resources” – and receive search results for strips that contain these themes, characters or topics.
Before implementing Learning Search for Publishers, the Dilbert.com site only allowed for searches by date range or character, which limited the ability of visitors to find the cartoon strips they wanted, especially since the Dilbert archive contains over 20 years of strips.
“We receive more than a million visitors every month, but the previous site search experience didn’t make it easy for Dilbert fans to find, share and license their favorite strips,” said Laura Medley, web producer for Dilbert.com. “Learning Search for Publishers lets visitors fine-tune their searches, which is particularly helpful when they are seeking just the right strip for a business presentation or a website.”
SLI Systems’ Learning Search for Publishers provides managed site search that meets the unique needs of online publishers, such as the ability to merchandise content, create custom landing pages for popular search queries (such as subscriptions), and control banner placements on search results pages. Because it “learns” from past site search activity to improve relevance of search results, Learning Search for Publishers can help increase page views and repeat visits to a site, as well as improve sales.
“We allow site visitors to license comic strips for use on products such as T-shirts, and for use in presentations and marketing materials – so we generate more revenue when people can quickly and easily find the strips they need,” said Medley. “Learning Search for Publishers gives us more opportunities to showcase our content, and to present our visitors with all of the options to share or purchase the strips. Since going live with the search, we’ve been getting rave reviews from our visitors and tens of thousands of additional page views every week. Our visitors love the search.”
“Readers have been pleading for this feature for years,” added Scott Adams, creator of Dilbert. “It makes me very happy that we can offer it now.”
About SLI Systems
SLI Systems is the developer of learning-based site search and navigation technology for corporate Internet sites, e-commerce destinations and consumer Internet portals that Searches, Learns and Improves the user experience. SLI Systems’ hosted site search and user-generated SEO solutions empower businesses to enhance customer satisfaction while increasing sales, reducing costs and yielding valuable customer information. Unlike traditional search software, SLI Systems’ patented technology continuously “learns” from the behavior of visitors over time to deliver more relevant results. SLI Systems is a privately held company, with offices in Silicon Valley, London, and Christchurch, New Zealand. For more information, visit www.sli-systems.com, or see the company’s blog at http://blog.sli-systems.com/.
About Dilbert
Dilbert is the most photocopied, pinned-up, downloaded, faxed and e-mailed comic strip in the world. Many readers, particularly those employed at large corporations, are convinced that Adams works at their companies since he conveys corporate inanities so perfectly in his comic strip.
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