SLI Systems' Dr. Shaun Ryan to present at Search Engine Strategies New York

Search Veteran will Take Part in Advanced Search Term Research Tools Panel to Discuss Search Behavior and Terms and How to Avoid Losing Traffic to Competitor Sites
 

CUPERTINO, CA -- February 22, 2006 -- SLI Systems, Inc., a provider of on-demand search services for Internet and e-commerce sites, today announced that its CEO Dr. Shaun Ryan will participate in a panel discussion on Advanced Search Term Research Tools on Tuesday, February 28, at the Search Engine Strategies conference in New York.

The discussion, which starts at 4:00 p.m. CST, will examine advanced techniques for discovering keywords to target for paid and natural search engine campaigns. The session will also look at tools that make it easier to project traffic, research seasonally-related terms, understand the terms that drive traffic to competitors' sites and identify up-and-coming terms in a particular industry. Drawing on his experience in working with many e-commerce customers, Dr. Ryan will discuss how site search data can be used for keyword research.

"Search Engine Strategies is the place to be if you're in any way associated with the search industry and provides excellent educational opportunities for those wanting to get up-to-speed on search and search engine marketing," said Ryan. "I look forward to joining my colleagues on the Advanced Search Term Research Tools panel and providing information and insight that will help marketers better leverage search data to improve their marketing efforts."

SLI Systems is exhibiting in booth 2408 at the conference.

About SLI Systems

SLI Systems is the developer of learning-based search technology for corporate Internet sites, e-commerce destinations and consumer Internet portals that Searches, Learns and Improves the user experience. SLI Systems' hosted site search, and automated SEO and SEM solutions empower businesses to enhance customer satisfaction while increasing sales, reducing costs and yielding valuable customer information. Unlike traditional search software, SLI Systems' patented technology continuously "learns" from the behavior of visitors over time to deliver more relevant results. Current customers include Etronics.com, NBC, Tupperware, VERITAS and others. SLI Systems is a privately held company, with offices in Silicon Valley, London, and Christchurch, New Zealand. For more information, visit www.sli-systems.com.

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