On-line shopping, off-line buying
A recent Nieslen report concluded that shoppers are been driven to brick and mortar stores through search. This makes sense and many of our customers have said that they see the same thing happening: people will use their online store to decide what they want, then go to their local store to make the purchase. [...]
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Automated subscribed link feed for Google Co-op
We're currently performing an interesting experiment with Google Co-op. For one of our customers, NZ Holiday Houses, we have automatically created a subscribed link feed using the 1000 most popular search terms used on their site search. Each subscribed link shows the most popular pages on Holiday Houses for the given keyword. We have added [...]
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It's conference season
We're busy at SLI. We've got 6 events on over the next few weeks. We currently have two shows on at the same time: Annual Catalog Conference in Chicago and Internet World in London. Next week we've got the Novator Client Summit in Toronto, Canada and the South Florida Interactive Marketing Association networking cruise. Shortly [...]
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