Improve E-commerce Conversion Rate with 5 Critical Enhancements

Your e-commerce business is full speed ahead. But that’s not good enough. You’ve been tasked with higher and higher growth expectations. And now you have even more at stake. You are likely spending more and more to drive traffic to your site. You can’t let that big investment in advertising fizzle with diminishing ROI. Good […]

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Retail Executive Brief: Customer Experience Trends for 2018

The pressure is on for retail businesses to deliver on big sales growth expectations. That’s in the face of slow consumer spending growth combined with the tectonic shift in traditional retail channels. You need to turn more shoppers into buyers. You can’t afford for your investment to bring more shoppers in the door or onto […]

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E-commerce Merchandising: The Ultimate Guide to the Newest Techniques

E-commerce merchandising has one goal in mind – connect shoppers with the right product so that they “Add to Cart” fast. Merchandise well and you’ll increase conversion rates and boost your average order values. But execution is always incredibly difficult. You have different visitors with different mindsets toward actually buying. Those shoppers are engaging with […]

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Is Your Merchandising Working?

Just as in brick-and-mortar stores, the importance of designing your online site to sell most effectively can’t be overstated. Building online merchandising equivalents of in-store experiences promises that shoppers will not only find what they came to your site to find, but will discover products they didn’t even know they wanted, until you showed them. […]

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Harness the Power of Mobile for Higher Holiday Sales

Evidence from 2015 suggests that record-breaking numbers of holiday shoppers will make their 2016 purchases online. (Click here to Master 2015 Holiday Trends to Clinch 2016 Holiday Sales.) Trends show a steady shift from the majority of online purchases being made from a desktop to more purchases being made on mobile devices. While computers still […]

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SLI Buyer Engine – The Heart of a Powerful E-commerce Suite

I have a confession. For more than a decade, SLI has been far too modest about our e-commerce innovations. Perhaps our engineering team has garnered so many patents that they haven’t stopped to reflect. It hit me when we learned of the latest SLI patent related to our auto complete algorithm. We began applying for […]

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Strategies to Drive Online Revenue (Part 2)

As we discussed last time, data mined from site search activity can be used to improve your merchandising in a number of ways. Use the following merchandising practices to help deliver a stand out shopping experience to your customers. Offer More Products to Your Visitors Often shoppers will enter your site through a product link […]

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Strategies to Drive Online Revenue (Part 1)

One of the keys to e-commerce success is to be relevant. Deliver the products and information customers seek and you’ll thrive. But remaining relevant in today’s ever-evolving e-commerce world isn’t easy. It requires the right tools to quickly present the most valuable information for an engaging and consistent shopping experience, and it entails listening to […]

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Get Ready for Bunnies & Blooming E-commerce

Love was so last Sunday. Now spring is in the merchandising air. Never mind the polar vortex hitting the East and Midwest. Easter and its Bunny are arriving Sunday, March 27 – a full three weeks earlier than last year when it hopped onto the scene April 20. With this year’s abbreviated shopping season, every […]

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Help Cupids Find the Perfect Valentine’s Day Gift

Cupids (disguised as last-minute shoppers) are aiming their arrows at the hearts of their beloveds. Guide them to the perfect gifts with insight from last year’s Valentine’s Day e-commerce trends, as well as by following these 5 tips to help online shoppers find what they’re looking for this Valentine’s Day. Another way you can give […]

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