Why You Don’t Need to Brush Your Hair When You Buy Cosmetics
Do Americans Like Soccer? World Cup E-Commerce Data Is Revealing
Are you addicted to cosmetics? Hoarding makeup is not uncommon. If you own multiples of eye shadows, lipsticks, blushes and brushes (as I do…), then you’re not alone. Indeed, it’s globally pandemic: according to research by Feel Unique, there are millions of women on the planet who hoard cosmetics. The same research also found women spend […]
Black Friday Roundup – eCommerce Sales Exceed $1 Billion
Americans have a love-hate relationship with soccer. Just look at the headlines this week: 🙂 “The Debate is Over, Americans Love Soccer” (article3), 🙁 “America’s Favorite National Pastime: Hating Soccer” (Ann Coulter), 🙂 “World Cup Gives Soccer Momentum” (SFGate), 🙁 “Future of Soccer: Bright for Our Team, Not the Sport” (CBS), Because SLI works with […]
Bad Search is Everywhere
The numbers are in – and there were two major takeaways from this year’s Black Friday sales. First: eCommerce made a huge leap this year. Revenues for online sales exceeded one billion dollars for the first time on Friday alone. The second takeaway: mobile is red hot – 24 percent of all black Friday shoppers visited […]
Google Instant Previews – any lessons for site search?
Unfortunately for online shoppers, bad search is more common than you might think. And if you routinely visit sites with great to fairly-good search, finding a bad search is all the more noticeable – and frustrating. When you search for an item that absolutely should be found, such as balloons on a party supply website […]
Its Time to Prepare for Mobile Commerce
Last week Google unveiled Instant Previews. This gives you the ability to preview a page by clicking a magnifying glass icon next to the title. This is a cool feature, although I’ve found that I haven’t been using it since it went live. I’m typically happy with the information that is shown on the SERP. However […]
Will Google suggest mess up referral stats?
We recently conducted a survey of more than 400 e-commerce companies about their plans and activities in mobile commerce (m-commerce). The feedback was intriguing, to say the least. We found that while recent reports are pointing to significant growth in mobile subscriber numbers and an uptick in m-commerce, the majority of online retailers (80%) do not currently […]
Refining search results by color/colour
Last week it was announced that Google’s search suggestion feature is being updated. The major changes are: You will see results and ads in the suggestions, along with the keyword suggestions (it looks like only one result and ad at any time) The suggestion feature will be rolled out to the standard search results page […]
Focus focus focus?
When Google added a color picker to their image search last week I thought it would be worthwhile sharing a few ideas about the use of color refinements in site search. First – let’s take a look at what Google have done. When you do an image search a drop down menu is available at […]
The Turing Test and search
I was reading Jacob Neilsen’s Alertbox article on Interaction Elasticity today. In the newsletter he mentions that shorter navigation paths are usually better. “4 easy clicks are more usable then 5 easy clicks, because the extra click is more work for users”. This sounds obvious and it got me thinking about how it relates to […]
I saw an article by John Ferrara discussing how Alan Turing’s ideas apply to search (thanks to Daniel Tunkelang from Endeca for pointing this out on his blog). John observed that people often expect search engines to understand them in the same way that a person would. While search engines aren’t able to do this, one […]