Retail Executive Brief: Customer Experience Trends for 2018

The pressure is on for retail businesses to deliver on big sales growth expectations. That’s in the face of slow consumer spending growth combined with the tectonic shift in traditional retail channels. You need to turn more shoppers into buyers. You can’t afford for your investment to bring more shoppers in the door or onto […]

Read more
E-commerce Merchandising: The Ultimate Guide to the Newest Techniques

E-commerce merchandising has one goal in mind – connect shoppers with the right product so that they “Add to Cart” fast. Merchandise well and you’ll increase conversion rates and boost your average order values. But execution is always incredibly difficult. You have different visitors with different mindsets toward actually buying. Those shoppers are engaging with […]

Read more
Optimize Your Search Merchandising for the Holidays

As an eCommerce professional, you’ve likely been preparing for the holiday shopping season for months – deciding which products to feature, planning orders and organizing marketing campaigns. Retailers predict an 11-20% rise in holiday spending for 2013, with eCommerce and mobile driving much of the growth (Retail TouchPoints, Aug. 12). While the opportunity is great, […]

Read more
Site Search and Web Analytics Put a Wealth of Data at Your Fingertips

Most likely, you already know that with web analytics, you can uncover valuable information about how and where your visitors use your site to purchase products or download information. Did you also know that when you integrate analytics (like Google Analytics) with site search you can gain great insights into how your visitors think, how […]

Read more