Evidence from 2015 suggests that record-breaking numbers of holiday shoppers will make their 2016 purchases online. (Click here to Master 2015 Holiday Trends to Clinch 2016 Holiday Sales.) Trends show a steady shift from the majority of online purchases being made from a desktop to more purchases being made on mobile devices. While computers still […]
As the biggest shopping week of the holiday season draws to an end, the numbers are in. Exceeding analyst forecasts across the board, e-commerce sales soared, increasing 15%-16% due to sharp spikes on both Black Friday – traditionally a brick-and-mortar event – and Cyber Monday. In fact, Cyber Monday 2015 set a record as the […]
This morning (when I was supposed to be sleeping, but wasn’t because of jet lag), Flipboard popped up an article about Google’s scale that mentioned Google serves 1.2 trillion searches per year. That’s a lot! In the last year, SLI served over 15 billion searches across our more than 1,000 customer sites, which is about […]
Right after Halloween, the catalogs started arriving as usual for the time of year – Frontgate, Lego, Learning Express, Uncommon Goods, Crate & Barrel, Tinyprints and many, many more. Each holiday shopping season, I find myself initially surprised at why retailers continue to send catalogs when more people are buying online instead. But then, as […]
There’s a great deal of science behind online retail, especially this time of year. Holiday shopping projections and results are measured by every retail organization and publication from August through February. Smart retailers analyze these numbers to create merchandising strategies that maximize their conversions. At SLI Connect last month, Jim Davidson, Head of Research at […]
This latest infographic by SLI Systems was also published in Multichannel Merchant on September 10.
As 2014 holiday shopping statistics roll in, SLI Systems found some interesting trends among search query data for the 800+ e-commerce sites it serves. In addition to seeing a record-breaking Cyber Monday, we identified the weekend’s peak U.S. shopping times, discovered that 40% of weekend shopping was done from mobile devices, saw huge international growth […]
With the holidays upon us, e-commerce retailers are fine-tuning their sites in preparation for Black Friday. Here’s a quick checklist to help make your 2014 Holiday Season brighter by gauging your site’s readiness. I’ve included several tips and tools for testing that have worked well for me in the past. 1. Is your site up […]
I’ve written before about the many benefits of face-to-face meetings, and after our inaugural SLI Connect event in Seattle earlier this month, I can affirm the immense value of gathering our customers together in one place. SLI Connect provided a full day of retailer presentations and discussions about best practices for site search, navigation, product […]
As an eCommerce professional, you’ve likely been preparing for the holiday shopping season for months – deciding which products to feature, planning orders and organizing marketing campaigns. Retailers predict an 11-20% rise in holiday spending for 2013, with eCommerce and mobile driving much of the growth (Retail TouchPoints, Aug. 12). While the opportunity is great, […]