SLI Systems Offers May 10 Webinar Featuring totes-ISOTONER and 24-Hour Fitness
Discussion Provides Tips for Increasing Conversions and Loyalty with Site Search
SAN JOSE, CALIF. – May 7, 2012 – SLI Systems (www.sli-systems.com) today announced that it will host a webinar featuring two leading online brands, totes-ISOTONER and 24-Hour Fitness, each of which will offer tips for how to increase online conversions and customer loyalty by optimizing site search.
The one-hour webinar will be moderated by Don Davis of Internet Retailer, and takes place Thursday, May 10 at 11:00am PDT/2:00pm EDT. To register, go to https://www2.gotomeeting.com/register/719309202.
Chris Reighley, director of e-commerce for totes-ISOTONER, will share how the right site search, navigation and user-generated SEO strategies can keep customers happy and attract new ones. Additionally, Franck Ardourel of 24HR Fitness will discuss how to include social media and non-product content such as videos and user reviews to increase customer loyalty.
“Site search is one of the most valuable aspects of any business’s website, and when done right, can generate significantly higher sales and per-visit value,” said Terry Costa, VP of marketing at SLI Systems. “With our two customers offering best practices tips for maximizing site search performance, attendees will gain important perspective on how to boost search usage and deliver a better online experience.”
About SLI Systems
SLI Systems provides full-service, customized, on-demand solutions for site-search, navigation, merchandising, and user-generated SEO. SLI Systems’ solutions empower businesses to enhance customer satisfaction while increasing sales, reducing costs and increasing site conversions. Unlike traditional search and merchandising software, SLI Systems’ patented technology continuously “learns” from the behavior of visitors over time to deliver more relevant results. SLI Systems is a privately held company with offices in San Jose, California; London; New Zealand and Australia. For more information, visit www.sli-systems.com , or read the company’s blog at http://blog.sli-systems.com/, watch the SLI YouTube Channel at http://www.youtube.com/user/SLISiteSearch, follow SLI on Twitter at http://twitter.com/slisystems or listen to SLI hosted ecommerce podcasts at http://www.ecommercepodcast.com/.