At eTail East, Plan for a Profitable Holiday and Beyond

As eTail East begins today in Philadelphia, we want to point out some of the highlights we’re looking forward to at this year’s show. Monday Roundtable: Use Creative and Social Content to Convince Shoppers to Buy Moderator: Jason Miller, Product Evangelist, SLI Systems Grand Ballroom C, D – Table 6 August 11, 10:05-11:05 AND 3:10-4:10 […]

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Appliances Online and SurfStitch Win Online Retail Industry Awards

Aussie retailers Appliances Online and SurfStitch have been picked as equal winners for ‘Best Pureplay Online Retailer’ at the Online Retail Industry Awards (ORIA). The annual awards, which recognize the pinnacle of excellence in digital retailing, handed out the top accolade to the joint winners. Both online retailers use SLI Systems’ Learning Search solution that […]

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E-Commerce Sites Fend Off Firefly with Social, Search & Video

Think again, Amazon. The Fire Phone’s new Firefly feature – an alleged “showrooming on steroids” – may be one more way you drive more shoppers to your site, but it can’t beat the hundreds of thousands of e-commerce sites in the U.S. that are driving visitors to their own websites with incredibly creative content. In […]

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Why You Don’t Need to Brush Your Hair When You Buy Cosmetics

Are you addicted to cosmetics? Hoarding makeup is not uncommon. If you own multiples of eye shadows, lipsticks, blushes and brushes (as I do…), then you’re not alone. Indeed, it’s globally pandemic: according to research by Feel Unique, there are millions of women on the planet who hoard cosmetics. The same research also found women spend […]

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Technology Makes Back-to-School Shopping Elementary

Though many of us are barely settling into summer, retailers are already touting back-to-school clothes and supplies. This year, the role of e-commerce in back-to-school shopping is bigger than ever. According to a June report by eMarketer, online back-to-school purchases in 2014 will increase 16% over 2013 – a growth rate that’s nearly triple the […]

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Do Americans Like Soccer? World Cup E-Commerce Data Is Revealing

Americans have a love-hate relationship with soccer. Just look at the headlines this week: 🙂 “The Debate is Over, Americans Love Soccer” (article3), 🙁 “America’s Favorite National Pastime: Hating Soccer” (Ann Coulter), 🙂 “World Cup Gives Soccer Momentum” (SFGate), 🙁 “Future of Soccer: Bright for Our Team, Not the Sport” (CBS), Because SLI works with […]

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Going Global: It’s About More than Translation

Taking your online business into new international markets presents a huge opportunity. Global e-commerce sales have already passed the trillion dollar mark and growth in overseas markets like Asia-Pacific and South America have already surpassed growth in North America. But expanding your online borders comes with a fair number of challenges. Translating your site into […]

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Learn to Entice Shoppers with Great Content

Want to drive e-commerce sales, plus bring customers to your site instead of going to competitors’ sites or Amazon? Think content. The creative use of content can give your customers a unique and memorable shopping experience – one that creates powerful brand loyalty and moves customers along the path to purchase. In our new e-book, […]

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How to Drive Sales from Popular Search Engines

Jason Miller will provide additional insight on this topic at IRCE 2014 at the E-commerce Accelerator Theater, Booth #601. Catch his presentation at 2 p.m. Wednesday, June 11, or at 11 a.m. Thursday, June 12. View other Theater information here. I recently did a webinar about how online retailers can increase conversions – and lower […]

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10 Years of IRCE, and This One Could Be the Best

As IRCE prepares for its 10th annual e-commerce conference and exhibition next week (June 10-12), I look forward to my 10th year of attending on behalf of SLI Systems. SLI will have a strong presence at IRCE – we plan to give the thousands of retailers gathering in Chicago the message that the quality of […]

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