Going Global: It’s About More than Translation

Taking your online business into new international markets presents a huge opportunity. Global e-commerce sales have already passed the trillion dollar mark and growth in overseas markets like Asia-Pacific and South America have already surpassed growth in North America. But expanding your online borders comes with a fair number of challenges. Translating your site into […]

Read more
Kidrobot Makes More MUNNY with Social Content in its Search

Kidrobot is one of those brands that people love to Like – it’s common for a single Kidrobot post to receive more than 1,000 Likes on Instagram, YouTube, Facebook or Twitter. As the retailer’s popularity has expanded for its mustache-sporting Labbits, paint-it-yourself MUNNYs and other popular art toys, so has the company’s need to connect […]

Read more
What Do Young Consumers Want from eCommerce?

In my last blog regarding usability, I detailed some of the design features and functionality that make eCommerce user-friendly for an older demographic. The important features to optimize site search and navigation for the 65 and older user contrasts considerably with today’s youngest set of shoppers. These digital natives, ages 12-17 years old, are comfortable […]

Read more
Can Facebook’s Graph Search Learn from E-commerce?

There’s been a lot of talk the past couple of week’s about Facebook’s new Graph Search which most think is long overdue. While Graph Search – currently still in limited beta – has an interesting and perhaps compelling approach to search, we in the e-commerce search sphere got the end-user experience down a long time ago. You […]

Read more
Boost Views and Repeat Visits with High-Engagement Content – Part 2

In my last blog, I mentioned that creating content that drives high user engagement is essential to compete in the new online commerce landscape. Online shopping is more social than ever before. I’m not just talking about “Like” or “Pin It” buttons for easy sharing (though they definitely help), but also features that create an […]

Read more
Curated Commerce Takes Shopping One Step Further

Happy New Year! As I was finishing up my shopping this season, I got to thinking – wouldn’t it be nice to more easily choose the perfect gift for all of my friends and family? To spend less time searching through countless products and instead see the most unexpected and interesting pieces that you’d never expect, […]

Read more
Surprising Results from SLI’s eCommerce Survey

SLI Systems just released our latest eCommerce survey and infographic, which illuminates new trends about online retailers’ priorities for the coming year, as well as for this holiday shopping season. Overall, improving sales conversions was still the most important goal for online retailers, with 63 percent answering it was their main priority. Close behind with […]

Read more