U.s Toy
Corporate Site
U.S. Toy Company Increases Transactions and Revenue by Cross-linking Site Search Results through SLI Systems
https://www.sli-systems.com/us-toy-company-increases-transactions-and-revenue-cross-linking-site-search…that would otherwise have been lost. U.S. Toy operates three websites, each with distinct products and audiences: USToy.com (novelty toys and party goods), ConstructivePlaythings.com (educational toys and classroom supplies for educators), and…
CEOs of SLI Systems and U.S. Toy to Share Stage at 2012 IRWD Conference and Discuss How to Bridge Multiple Online Brands through Site Search
https://www.sli-systems.com/ceos-sli-systems-and-us-toy-share-stage-2012-irwd-conference-and-discuss…search provider, U.S. Toy Co. didn’t direct visitors to its B2B and B2C sites to products from a sister site when they conducted a search, and instead showed a “zero results” page, even if the intended item was carried on another site. Since cross-linking…
Top 10 Most Popular Halloween Costumes of 2014: ‘Frozen’ Costumes Freeze Out ‘TMNT’
https://www.sli-systems.com/top-10-most-popular-halloween-costumes-2014-frozen-costumes-freeze-out…and Book of Life also saw activity making 2014’s Top 15 List. SLI studied site search activity across 17 costume retailer websites based in the U.S., UK and Australia, analyzing a total of more than 80 million consumer searches taking place between Sept 1 and Oct…
Blog
Cross-linking site search results reaps benefits for site owners and visitors
https://www.sli-systems.com/blog/cross-linking-site-search-results-reaps-benefits-for-site-owners-and-visitors.htmlOur customer U.S. Toy has found that cross-linking site search results across its three different websites has increased revenue and reduced confusion among shoppers. The online retailer of toys and classroom supplies has separate sites for consumers and…
This Week it’s all About Usability at IRWD
https://www.sli-systems.com/blog/this-week-its-all-about-usability-at-irwd.html…at the annual IRWD conference in Orlando, FL, and we’ll be there carousing with other vendors. In addition to all the fun we’ll be having at our booth (see us in booth #300), our CEO, Shaun Ryan, is giving a talk alongside our customer U.S.
Are Gender Filters Necessary to Search for Toys?
https://www.sli-systems.com/blog/are-gender-filters-necessary-to-search-for-toys.htmlIt was an interesting move when Toys R Us removed the gender filters from its UK website. There has been pressure for toy retailers to do this to stop reinforcing gender stereotypes and Toys R Us obviously decided that this is best for their…
eCommerce Podcasts
Chad Coleman from U.S. Toy
http://www.ecommercepodcast.com/2011/08/chad-coleman-from-u-s-toy.html…of SLI Systems, interviews Chad Coleman, Internet Marketing Manager of U.S. Toy, a multichannel retailer of educational toys and materials as well as novelty and party supplies. Chad discusses some of the challenges U.S. Toy faces with…
Chad Coleman from U.S. Toy - Podcast Transcript
http://www.ecommercepodcast.com/chad-coleman-from-us-toy-podcast-transcript…Toy. It just sounded like an amazing opportunity, and came over here a year ago and I'm glad I did. Shaun: [3:21] Great. So tell me a little bit about the company, U.S. Toy. What do you do? Chad: [3:26] Cool. Well, as you can guess by our name, we…
Mike Feiman from PoolDawg - Podcast Transcript
http://www.ecommercepodcast.com/podcast-transcript-mike-feiman-from-pooldawg…it pretty much looks like you guys are. Mike: [4:51] Yeah. We're all pretty passionate about the game, and most of us gave tables at home. We've all got our own cues. Some of us play in league. So yeah, we're all pretty into it. Shaun: [5:03] Do you have a…
