Winning Mobile Shoppers with Better Search
With a humorous twist, WebUndies.com covers the niche market of loungewear, sleepwear and underwear. Started in 1999 with 15 styles of boxer shorts, the novelty company now boasts more than 2,500 products. “WebUndies.com shows you don’t have to be eBay or Target to be a mobile innovator and leader,” said Internet Retailer. Internet Retailer named WebUndies.com a Hot 100 E-retailer and called attention to its mobile shopping experience, which is accelerated by SLI Systems.
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