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Corporate Site
Global Fashion Retail Brand Boden Puts Focus on Search and Navigation for Traditional and Mobile E-commerce Sites
https://www.sli-systems.com/global-fashion-retail-brand-boden-puts-focus-search-and-navigation…efforts by creating dynamic merchandising banners that showcase the most popular site search results for keywords used in natural search. Keywords used by visitors in external search engines like Google link to a Boden product page which includes a dynamic
Apparel E-commerce
https://www.sli-systems.com/industries/apparel…to click through to the product page Target buyers’ needs at key stages of the shopping experience through automatically generated merchandising banners Segment products by geolocation for greater control over regional variations in style, function, price, or…
SLI Systems & Steiner Tractor Reveal How E-Commerce Retailers Mine Site Search Data to Improve Conversions at ClickZ Live Chicago
https://www.sli-systems.com/sli-systems-steiner-tractor-reveal-how-e-commerce-retailers-mine-site…are most popular The right strategy to optimize site search results and natural search landing pages with appropriate meta tags, merchandising banners, dynamic content and other features How to discover long-tail keywords, which have a higher conversion rate, and…
Blog
Guerrilla Marketing with Site Search
https://www.sli-systems.com/blog/guerrilla-marketing-with-site-search.htmlWith all of the retargeting options available to online retailers now, the creation of banner ads has become a regular task for creative teams. Coming up with fresh creative can be a challenge but knowing that our audience visited our site can make it a little easier.…
Use Site Search Data to Capture a Nice Conversion Lift from Search Engine Traffic
https://www.sli-systems.com/blog/use-site-search-data-to-capture-a-nice-conversion-lift-from-search-engine-traffic.html…on boosting conversions from people who land on your product pages from searches via Google and other Internet search engines. The tip is to show a tailored product banner to these visitors. You have little control over how Internet search engines will rank your…
Announcing SLI Landing Page Creator
https://www.sli-systems.com/blog/announcing-sli-landing-page-creator.html…enhancements for merchandisers to speed the path to purchase through targeted landing pages. Landing Page Creator completes the SLI Merchandising suite with the ability to build and customize content to include handpicked products and integrated banners or visual,…
eCommerce Podcasts
Steve Groenier from Artbeads - Podcast Transcript
http://www.ecommercepodcast.com/steve-groenier-from-artbeads-podcast-transcript…products, and are kind of a rich media in the banner space that actually show customers products that they may have actually seen when they visited the site, or related products. And that's going to be, I think, a big enhancement over the very static banners…
Ben Kirshner from Coffee For Less - Podcast Transcript
http://www.ecommercepodcast.com/podcast-transcript-ben-kirshner-from-coffee-for-less…they were representing Goto.com. They were selling the banners. So when you went to search for, say, insurance on Goto.com, 24/7 Media was selling the banner on top of that. I noticed hey, this search stuff is really working. And while banners weren't…
Elizabeth Gross from Steiner Tractor - Podcast Transcript
http://www.ecommercepodcast.com/podcast-transcript-elizabeth-gross-from-steiner-tractor…website. I also like jcpenny.com. I use them for lots of stuff. And I really like how they use images on their website. They have some really bold banners and they usually just draw me right in. So that is one thing I would like to try to emulate on our site. Shaun…
